A Message from the Founder

AUI was born from a simple desire: to offer beautifully handcrafted earrings that feel personal, timeless, and rooted in culture. In a world of fast trends, I wanted to create a space where oxidised jewelry, especially oxidised earrings for women, could be worn not just for occasions, but for every day — effortlessly and meaningfully.

At AUI, we curate pieces that reflect depth, character, and quiet confidence. Each design is thoughtfully selected to blend with modern ethnic wear, daily wear outfits, or your simplest white shirt. Whether you’re looking for statement danglers, oxidised jhumkas, or something subtle that still makes you feel complete — AUI is meant to be your go-to.

Thank you for being here. Your love for handcrafted elegance keeps AUI grounded in everything it stands for.

Warmly,
Ishita Sharma
Founder, AUI